Growing digital wealth manager Moneyfarm has appointed former Virgin Money chief Dame Jayne-Anne Gadhia as chair.

She was the chief executive of Virgin Money from 2007 to 2018 and led the company to an IPO.

From 2016 to 2021 she was the UK Government’s Women in Finance Champion and continues to support and promote the Women in Finance Charter as an adviser.

She is chair of HMRC, a director at UniCredit and founder and executive chair of fintech Snoop.

She is also a trustee of the Tate and sits on the Mayor of London’s Business Advisory Board and the Financial Inclusion Policy Forum.

Dame Jayne-Anne Gadhia said: “I look forward to working with the Moneyfarm team and my board colleagues to make investing for the future simple and accessible. Moneyfarm reminds me very much of my early days at Virgin Money. It has the same energy, drive and innovative culture, with a diverse client base and business that encourages everyone to take control of their financial future.”

Giovanni Daprà, co-founder and chief executive at Moneyfarm said: “I’ve always been impressed by Jayne-Anne’s approach and philosophy to business, and I am confident she will help to support Moneyfarm in its mission to make finance simple and accessible.

“When we were looking for a new chair, we wanted to appoint someone with significant expertise in the financial services sector that had a proven track record of delivering high levels of corporate governance and stakeholder engagement in a highly regulated and fast-growing industry. Jayne-Anne is a perfect fit for this and for Moneyfarm.”