Suffolk Life has added Skandia Investment Solution to its SmartSipp due to adviser demand.

Skandia is the seventh platform to be added to the SmartSipp, alongside Ascentric, Cofunds, FundsNetwork, Raymond James, Seven IM and Stocktrade.

The SmartSipp is a self-invested wrapper which offers advisers and their clients a choice of platforms.

According to The Platforum, Skandia is the UK’s largest platform by assets under administration.

Greg Kingston, head of marketing at Suffolk Life, said: “While advisers can in theory only use one platform, this is unlikely to be the case post-RDR. That is why we are continuing to add additional platform partners to SmartSipp.”

In the FSA paper Platforms: Delivering the RDR, it states that “In practice, a firm with a varied set of customers is unlikely to be able to use a single platform for all their customers.  Additionally, a firm should not assume that platform services will be suitable for its customers.”

Graham Bentley, head of proposition at Skandia, said: “We are pleased that Suffolk Life have responded to adviser demand and added Skandia as a platform partner to SmartSipp. The addition of Skandia’s Collective Investment Account to SmartSipp will enable advisers to access Skandia’s industry leading platform proposition.”

Suffolk Life is expected to add further platforms to the SmartSipp by the end of the year.